"We all know insurance is dull," announces this ad for Trident, which is apparently an actual insurance company in the UK that sells legitimate insurance, and not just some viral front company. To offset said dullness, Trident's new commercial is nothing but 85 seconds of bikini-clad models bouncing up and down on pogo sticks, filmed from the most porny angles possible. Also, a few slogans are thrown in! Honestly, it's left me too dazed to really be able to sort out whether it's despicable or...brave? It's certainly not clever, per se. Perhaps one more ad with male pogo models would head off the impending backlash. Watch it below and consider its sociosexual implications:
[via Adrants]
